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HB Performance Systems Inc. Acquires Sun Ringlé Brand
http://www.istv.com/news/articles/55/1/HB-Performance-Systems-Inc.-Acquires-Sun-Ringl%E9-Brand
Will Rells
 
By Will Rells
Published on 07/16/2005
 
 Mequon, Wis. – July 11, 2005 – After its own management buyout less than 30 days ago, HB Performance Systems Inc. (formerly Hayes Brake), has acquired Sun Metal Products Inc. of Warsaw, Indiana.....

By Will Rells

Mequon, Wis. – After a management buyout less than 30 days ago, Hayes Brake, now called HB Performance Systems Inc., acquired Sun Metal Products Inc., owner of Sun Ringlé on July 8.   Hayes immediately changed the company's name to named Sun Components.  Rhonda Kirkwood, vice president and general manager at HB Performance Systems, will manage the Sun Components under the company’s Hayes Bicycle Group division and Bob Piecuch, former owner of Sun Metal Products, will continue to operate the business under Kirkwood's supervision.

“We are proud to make Sun Metal Products the first acquisition of HB Performance Systems,” said Rand McNally, HB's CEO. “It’s a good example of how we plan to grow in the future. By bringing in complementary businesses, it provides for a relatively seamless ownership transition and allows us to ramp up new product development because of the disciplined, technical processes already in place at HB.”  The deal also launches HB Performance Systems into the medical (wheelchairs) and lawn and garden industries now served by Sun and provides added manufacturing capacity for the company in Asia Pacific.

Of course, Sun Ringle BMX and MTB components are known the world over. “We are excited to be able to offer another strong brand of bicycle products to our existing base of customers,” said Kirkwood. "They're a much bigger company dollar wise and that should help us with better marketing and things like that," said Sun marketing manager Ryan Birk. "As far as I know it's business as usual."

Sun Metal Products dates back to 1946 when Ken-Jen Metal Products started production of tricycle seats. In 1948, Ken-Jen became Sun Metal Products and started a wire-spoke wheel line. In 1954, it developed wheels for lawnmowers, garden utility vehicles and stationary bicycles. In 1974, Sun Products began production of alloy rims for high performance, off-road motorcycle racing. By the early 1980s, half of the world’s professional racers were using Sun’s aluminum rims. In the 1980s, Sun also began developing high-end alloy bicycle rims. In the 1990s, Sun expanded production facilities in Indiana for high-end alloy rims, and built manufacturing plants in China to provide products for the growing Asian bicycle manufacturing industry. In 1996, Sun Products was recognized as one of the world’s best rim makers with numerous victories in the World Cup, NORBA Nationals and a silver medal at the Olympic Games held in Atlanta. In 1997, Sun Products purchased Ringlé Racing Components and increased product development for the Ringlé brand.

HB Performance Systems Inc. is a worldwide leader in the design, testing, manufacture and sales of non-automotive custom engineered brake systems. Net revenue for the company was nearly $100 million in 2004 and the company plans to grow in the future as fast as it has in recent years. Since 2000, the company has doubled in size.

The company was started in Milwaukee in 1946. Since 1969, the corporate headquarters has been located in Mequon, Wis., where it employs 350 people in its 155,000 square foot modern manufacturing facility. It also has manufacturing and sourcing capabilities in Asia. It currently holds 25 patents with 20 more in process. It uses a unique lean enterprise system for manufacturing and assembly, and is supported by ISO 9001:2000 quality controls and the latest Advance Product Quality Planning (APQP) techniques. The company’s many years of experience and development in the field have led to a comprehensive range of products for recreational, construction, agricultural and military vehicles, motorcycles, bicycles, as well as other types of mobile and stationary equipment.