The iSPORTSTV Advertising Opportunity Experience
ISTV.com advertisers have the unique opportunity to increase their visibility, brand awareness and site traffic by pitching their message in one of the largest information arenas for Action Sports fans on the web. ISTV.com offers a wide range of advertising opportunities, from traditional traffic-driving banner advertising to exclusive presenting sponsorships.
Content of our comprehensive site draws on complete resources of the entire iSPORTSTV brand, including:
• photo galleries
• player and team profiles
• in-depth reporting
• multimedia clips and footage
• interactive polls
• game previews and analysis from iSPORTSTV writers
• historical/archival online editorial and photography from iSPORTSTV
Event and Presenting Sponsorships
Through exclusive sponsorships, you can choose to "own" a page or section of ISTV.com, associating your brand with a specific, targeted sport with "Sponsored By" logo placement.
- Section topper logo placement
- Available Flash animation with branding message
- Tracking & Reporting
Through Presenting Sponsorships, you can leverage your sports marketing programs by sponsoring event-specific or sport-specific mini-sites within ISTV.com. In addition to "ownership" of high-quality content on the premier sports web site, custom-tailored Presenting Sponsorships feature category-exclusive banner rotations and fixed placement of "Sponsored By" brand identification within the mini-site.
Promotion and Sweepstakes
A sweepstakes is a great way to increase the effectiveness of your advertising dollars. "Click to Win" is a REASON to click, especially with the chance to win great product from the advertiser, or special trips from iSPORTSTV — like a trip to the Olympic Games in Athens - or an Ultimate Maui Adventure - or perhaps a night at an ISTV Swimsuit Party. A sweepstakes not only increases brand awareness and perception, it drives people to investigate the product and interact with it as well. ISTV.com offers a turnkey sweepstakes solution for you with our in-house promotional management team.
ISTV.com offers all the tools your brand needs to execute their message online.
- IAB Universal Ad Package
- Synchronized Wallpaper Sponsorships
- Rich Media
ISTV.com supports the Internet Advertising Bureau's Universal Ad Package including high-impact units with minimal 'button clutter' on our pages. 728x90 leaderboards, 392x72 & 234x60 Rectangle Brick boxes, 180x150, 125x125 square boxes as well as 160x600 tower units are offered above-the-fold on ISTV.com. All are rich-media enabled as well. Custom solutions include demographic & geographic targeting and more.
ISTV.com's event sites feature synchronized ad serving, offering each advertiser complete ownership of all ad units on each page view and two ad impressions for one price, increasing the value to our sponsors around big marketing events like the National BMX and UCI World Championship races globally.
Rich media has become key to successful interactive campaigns, and ISTV.com offers extensive support for these technologies. Expandable banners, floating/transitional ads, in-stream as well as pop-up and pop-unders are all key components to ISTV.com's ad serving technology*.
*Note: This type of rich media advertisement is an add-on to our standard priced packages and will include CPM fees.
“Beyond the Banner” Advertising
You can brand yourself on our traveling media production trailer, on our print collateral as well as our ever-popular ISTV Internet Radio player. We intend to expand your reach well within your target market both on the Internet and off.